Chobani: Tradition and Craft


About the Spot

A spec spot for Chobani that tells the story of Greek yogurt across generations.

I wrote the script and directed the design, animation, and edit. I shaped a warm, hand-drawn illustration style with concept artist Zhen Liu and built the piece around one continuous visual thread. This way the brand’s promise plays out on screen: timeless taste through ancient craft.

Team
Writer & Director: Michaela Ternasky-Holland
Concept Artist: Zhen Liu
Animator + Editor: Arthur Machado
Score Composer + Sound Designer: Cassidy Swanson

Tools Used: Nano Banana, Kling, Adobe After Effects, Adobe Photoshop, Adobe Premiere Pro, Cubase



The Process


Role: Writer, Director, and Producer


Michaela Ternasky-Holland

I am not a color palette. I do not separate my interests into little compartments. I am a seamless blend of pigments and hues. My mission, to positively touch people's lives, bleeds into my love for the stage, which in turns, swirls with my strong work ethic. The product, is my expression on paper. A famous person may have said once that to write is to create a thought and idea and immortalize it.

http://michaelaternaskyholland.com/
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